{"id":5975,"date":"2020-05-04T15:26:15","date_gmt":"2020-05-04T15:26:15","guid":{"rendered":"https:\/\/www.silkstream.net\/blog\/?p=5975"},"modified":"2020-05-04T15:26:17","modified_gmt":"2020-05-04T15:26:17","slug":"googles-meet-is-now-free","status":"publish","type":"post","link":"https:\/\/www.silkstream.net\/blog\/2020\/05\/googles-meet-is-now-free.html","title":{"rendered":"Google\u2019s Meet Is Now Free: Does It Stand A Chance Against Zoom?"},"content":{"rendered":"\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1015\" height=\"710\" src=\"https:\/\/www.silkstream.net\/blog\/wp-content\/uploads\/2020\/05\/photo-1586985564150-11ee04838034.jpg\" alt=\"Video Chat on Zoom\n\" class=\"wp-image-5976\" srcset=\"https:\/\/www.silkstream.net\/blog\/wp-content\/uploads\/2020\/05\/photo-1586985564150-11ee04838034.jpg 1015w, https:\/\/www.silkstream.net\/blog\/wp-content\/uploads\/2020\/05\/photo-1586985564150-11ee04838034-600x420.jpg 600w, https:\/\/www.silkstream.net\/blog\/wp-content\/uploads\/2020\/05\/photo-1586985564150-11ee04838034-800x560.jpg 800w, https:\/\/www.silkstream.net\/blog\/wp-content\/uploads\/2020\/05\/photo-1586985564150-11ee04838034-768x537.jpg 768w\" sizes=\"auto, (max-width: 1015px) 100vw, 1015px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">If there\u2019s one thing that this lockdown has taught us, it\u2019s how valuable a good video chat can be. Whether it\u2019s for a weekly round-up, a meeting or just a catch up when things are feeling a little bleak, video chat software has really come into its own in the past few months but there\u2019s been one name, in particular, that\u2019s dominated the headlines &#8211; Zoom. Despite being founded in 2011 and only becoming profitable in 2019, Zoom\u2019s popularity has skyrocketed as a result of the coronavirus pandemic, used by companies, business owners, students, teachers and even everyday users to be able to chat with their peers in the most face-to-face manner we\u2019re allowed right now.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, this rise has caused other companies to step up their game and, as is typical of the search engine giant, Google has been no exception. With the news that Google is now offering their Meet feature for free during the pandemic and with usage over <a href=\"https:\/\/9to5google.com\/2020\/04\/25\/google-meet-zoom-competition-executive-son-story\/\">25 times higher<\/a> than before, just what is the platform and can it compete against not only Zoom, but other popular video conferencing software?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What is Google Meet?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google Meet is Google\u2019s answer to video conferencing, claiming secure video meetings for businesses and their clients. It is designed to offer easy conferencing with the ability to join calls from Google\u2019s Calendar app, an email through a given link or through the Meet app on iOS or Android. The Enterprise edition of Meet also offers dial-in numbers so guests can join the call even if they\u2019re on the road or don\u2019t have access to WiFi or mobile data at the time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The premise behind the software is, in theory, perfect for a huge number of companies in an even bigger variety of industries. There is no installation required or third-party services to enable dial-in, with everything hosted in the browser or the app depending on your preference. Until recently, however, Google Meet required monthly payments to access its full set of features through G Suite, with prices per month as follows:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>G Suite Basic &#8211; \u00a34.60 (25 meeting participants)<\/li><li>G Suite Business &#8211; \u00a38.28 (50 meeting participants)<\/li><li>G Suite Enterprise &#8211; \u00a320 (100 meeting participants)<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In answer to Zoom\u2019s growing popularity, however, Google have now announced that Meet will be free for anyone to use, along with a number of new features.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Upcoming Features<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Recently, Google has started to implement a <a href=\"https:\/\/www.tomsguide.com\/uk\/news\/forget-zoom-google-meet-is-getting-some-of-its-best-features\">handful of new features<\/a> that are considerably similar to Zoom\u2019s interface. These include a gallery-like layout which will display up to 16 participants at any one time and better integration with Gmail which will allow users to join meetings directly from their emails. The features also include better video quality where possible, particularly for participants in lower lighting, and better audio in the way of improvements to background filtering.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google has also been advertising their service as \u2018secure\u2019 as of late, and for one understandable reason &#8211; Zoom has recently been under fire for concerns around privacy and security. There have been cases of \u2018intruders\u2019 forcing their way into company meetings and group calls thanks to holes in Zoom\u2019s security and while the company are rapidly working to fix these issues as they appear, companies like Google have jumped on the opportunity to offer a more secure alternative. Whether Google\u2019s Meet is actually more secure is open for debate, but it could be their leg up above the competition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>So How Successful <\/strong><strong><em>Is<\/em><\/strong><strong> Zoom?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As we\u2019ve mentioned already, Zoom has seen quite possibly the biggest growth of all video conferencing apps during this crisis. In fact, it hosts <a href=\"https:\/\/www.businessofapps.com\/data\/zoom-statistics\/\">over 300 million daily meeting participants<\/a>, which is a huge leap from just 10 million in December of last year and is home to not only businesses but schools and even the UK cabinet. While it\u2019s been known for its video conferencing in particular, Zoom as a company also offers a phone system, video webinar hosting, classrooms and a number of apps and bots that you can use within the system itself.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What has really caught people\u2019s attention, however, is the ability to add virtual backgrounds and the \u2018touch up my appearance\u2019 feature which can have you looking meeting-ready even if you\u2019ve just rolled out of bed. Its natural growth has also meant that a lot of businesses and clients will have made accounts, making for an easy call experience. It\u2019s important to note that Zoom does have a 40 minute limit on calls, however, this has been lifted for schools\u00a0affected by the virus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The main issue that\u2019s reared its head, however, has been \u2018Zoombombing\u2019, which is the act of joining calls you aren\u2019t invited to using generated ID access codes. Zoom allows users who don\u2019t have a Zoom account to access the calls and conferences, which makes it relatively simple to join any call if you can get hold of the Zoom ID. Passwords have been available since 2019 to avoid this but with the sheer number of calls taking place that don\u2019t have passwords, the problem is more prominent than ever.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s this security concern that has caused competitors to start pushing a more secure alternative to Zoom and in a time where security is vital, it could be the selling point that helps Google\u2019s Meet flourish.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What About The Other Competitors?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Despite the popularity of Zoom and Google\u2019s existing prowess, there are other competitors on the market that could give Meet a run for its money with some standing a better chance than others. If you\u2019re looking for a conferencing platform, it might also be worth checking out:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Skype<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Skype is practically a household name and has been for years and for smaller businesses, is a go-to for group video chat. With an IM chat system to keep in touch when you don\u2019t feel like embarking on a video chat and the ability to just do voice calls with particular colleagues, it can act as an all-rounder with full communication capability. Skype has been known for spotty connection and poor video quality in the past, but can still hold it\u2019s own against competitors.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Teams<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For Skype users wanting a business-ready alternative, Microsoft\u2019s Teams is the newcomer that replaced Skype for Business. Just like Skype\u2019s standard system, it combines instant messaging, video conferences and calls for a seamless communication system, but also introduces document collaboration to make for easy teamwork. Teams also claims security and privacy are \u201cnever an afterthought\u201d and instead, a commitment by Microsoft within their system.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Discord<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Despite being designed with gamers in mind, Discord is another integrated system that offers instant messaging, voice calls, video group chats and even streaming. For creative businesses or those with smaller, more casual teams, Discord could provide a useful platform for all colleagues to get involved with. It\u2019s not the best fit for all businesses, but the community spirit and gaming-focused features can make it perfect for any company within the gaming or entertainment industries.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Facebook Messenger Rooms<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Google aren\u2019t the only company to be introducing something new in light of Zoom\u2019s popularity &#8211; Facebook has, as it usually does, jumped on the bandwagon. Messenger Rooms has been created with group video chats in mind and while it isn\u2019t business-focused, can offer an alternative to Zoom or Google\u2019s Meet for up to 50 participants. Participants don\u2019t have to have a Facebook account to join and anyone can be invited to join at any point. Their USP is portrayed as being the ability to just \u2018drop by\u2019 into one of the \u2018Rooms\u2019 for the chat, without any pressure to be there when the call starts and without any time limit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Will Google\u2019s Meet Hold It\u2019s Own?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Whether Google\u2019s Meet will be successful during this pandemic or not is difficult to predict. Even with the service becoming free now, it may not stay that way as the world begins to recover from Covid-19 and it\u2019s safe to say that the search engine hasn\u2019t had the most successful track record with social media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Wave launched in 2009, lasting only a year before it was replaced by Google Buzz in 2010, which didn\u2019t last particularly long either. Both platforms were Google\u2019s first approach to creating a social media platform akin to Facebook that they hoped would overtake the then-growing platform and put them at the top. They had the same features at the time, including sharing posts privately or publicly and had a huge list of integration partners including Twitter, YouTube and Flickr. However, both proved to be more complicated than initially planned and with a host of privacy issues to boot, both were shut down.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What followed was Google Plus. While it wasn\u2019t primarily created as a social media platform and instead, as an \u2018<a href=\"https:\/\/www.searchenginejournal.com\/google-plus-history-death\/283685\/\">identity service<\/a>\u2019, it ended up holding much of the same functions as Wave and Buzz. The initial growth was promising, reaching 10 million sign-ups within just two weeks of launch and 25 million within a month. The downfall, however, came with Google Plus\u2019 lack of control both over privacy and spam and gradually dropping usage and engagement levels. A data leak in 2015 revealed that of the over 90 million users it had registered, most <a href=\"https:\/\/techcrunch.com\/2018\/10\/08\/looking-back-at-google\/\">never spent more than 5 seconds on the platform<\/a>. These design and software flaws ultimately led to the platform shutting down on April 2nd 2019 for all consumer activity, though a business version is still available as Google Currents through the G Suite.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With a track record of failed social media platforms, the promise for Meet to hold its own as a social conferencing solution really is a matter of waiting to see how things pan out.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the news that Google is now offering their Meet feature for free during the pandemic and with usage over 25 times higher than before, just what is the platform and can it compete against not only Zoom, but other popular video conferencing software?<\/p>\n","protected":false},"author":12,"featured_media":5977,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,108],"tags":[133],"class_list":["post-5975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","category-social-media","tag-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google\u2019s Meet Is Now Free: Does It Stand A Chance Against Zoom? - Silkstream<\/title>\n<meta name=\"description\" content=\"Google have recently announced that their video conferencing platform, Meet, is available for free, but can they compete against Zoom? 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