Email marketing returns £43 for every £1 spent*
understanding the consumer's needs is vital to a campaign's success
email is an essential tool in your marketing strategy
What you said...
I have greatly enjoyed working with Silkstream. Their communication has been fantastic and they have always kept to their deadlines. They listened and understood how our business works and created a website that exceeds our expectations. Not an average agency - they conducted market research and usability testing - not something too many web agecnies seem to offer.
Solopress.com
Email marketing: management & software
Sending email to your customers is an essential tool in your marketing strategy. What's more, it is a seriously cost-effective way to maintain consumer engagement, build your brand and gain customer feedback. However in this world of seemingly endless spam, deploying a successful email campaign requires an understanding of both your customer's needs and the scope of digital marketing.
Our experience
Through many years working with numerous clients across multiple industry sectors, we've gained insight into which methods yeild the best results and when to deploy them. Whether you're looking to maintain customer relationships or to simply drive sales, we'll ensure that your email marketing strategy feeds into your overall business goals.
Our methodology
Planning your email campaign usually starts by cleansing and profiling your customer or prospect mailing list. Your email should be offering a value proposition that will resonate with your audience. Highly targeted personal invitations based upon a user's interests. No cheap tactics and appropriate legislation is adhered to at all times.
*Research conducted by the Direct Marketing Association (2009)
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