Save yourself time searching for the slide presentations from each guest speaker at Brighton SEO September 2015, and browse through our quick Slideshare links below of each talk! (Twitter usernames are also listed beside each speaker’s name for easy reference.) Just links, no embeds, so fast-loading and easy-scrolling!
39 SLIDES & PRESENTATIONS SO FAR!
Will add as more get released.
Contents
Data
- Anna Lewis – @annatlewis
“How to make sure you’re going to make money with analytics” - Nikkie Rae – @AnalyticsGirl
“Exploring the Smorgasbord of Data Visualisation Tools” - Kristina Baus – @krisbaus
“Data driven marketing strategy – How to do it?”
Business
- Mindy Gofton – @Justhipper
“Finding the Words: Getting Customer Buy-in for Your SEO Strategies” - Alex Moss – @alexmoss
“Tools & Tips to Increase Internal Efficiency & Productivity” - Yauhen Khutarniuk
“Running SEO on a shoestring budget”
Onsite
- Jon Earnshaw – @jonearnshaw
“Is your content working better for someone else?” - Chris Green – @chrisgreen87
“Cannibal Content – Stopping Your Website From Eating Itself” - Pete Campbell – @petecampbell
“From SERPs to Markup: How to Increase Your Earned Traffic”
Lomo
- Gary Illyes – @methode
“Mobile SEO is Still the New Black” - Greg Gifford – @GregGifford
“Local SEO – A Seriously Awesome Blueprint” - David Mihm – @davidmihm
“Maximizing Your Local Search Presence in 2016+”
(Download from Dropbox) - Jon Henshaw – @RavenJon
“Mobile SEO”
Content Marketing
- Emily Hill – @askemilyhill
“Mining Google Analytics for Content Ideas” - Ann Stanley – @AnnStanley
“Benefits of using Marketing Automation Software as part of your content marketing strategy” - Chelsea Blacker – @ChelseaBlacker
“Ignite Your Niche With Content: Actionable Tips To Be THE Authority” - Beverley Brown – @GlobalWordsmith
“The Source of Global Content Quality”
Social
- Kristal Ireland – @kristalsmile
“What is Social Now?” - Jes Stiles – @jesstiles
“How To Win Fans and Reach People – Top 3 Practical Tips for Facebook” - Charlie Williams – @pagesauce
“Understanding the Audience: Agile Thinking and Content” - Michael Stricker – @RadioMS
“Dark Social, Dark Web, Dark Hat, Dark Times – Brighton Up”
Digital PR
- Tanya Korobka – @Tanya_digital
“Digital PR Do’s and Don’t (Real Life Examples)” - Lucy Freeborn – @LucyAF
“What we can all learn from the content strategies of premium brands” - Razvan Gavrilas – @cognitiveSEO
“Dominating Competitive Markets Using Cutting-Edge Niche Analysis” - Matt Roberts
“Inspire investment in PR”
Content
- Shelli Walsh – @shelliwalsh
“How To Have Ideas for Creative Content” - Cathal Berragan – @CathalUK
“Lessons Learned on the way to Half of a Million Twitter Followers” - Pippa Moyle – @pippasays
“Merging your business into the 24 hour news cycle”
Technical
- Aleyda Solis – @aleyda
“The 2015 Technical Marketer Toolbox” - Tomas Vaitulevicius – @earnedmarketing
“Large Site SEO Architecture” - Mark Thomas – @SearchMATH
“Google are pushing HTTPS hard. Why? And, when should you act?”
Paid
- Gianpaolo Lorusso – @Gianps
“Is your Adwords account really optimized?” - Samantha Noble – @Koozai_Sam
“Get Your Shop On: Competing in Google Shopping” - Tara West – @Tara_Dee_West
“Winning strategies for using Facebook Custom Audiences”
Future of Search
- Britt Soeder – @ChampagneCutie
“The Google Mandate: How to deal with SEO in 2020” - Prabhat Shah – @OnlineSellerUK
“Optimising Products for Search on Amazon” - Jon Hibbitt – @JonHibbitt
“Marketing in the age of the 5g Mobile”
Links
- Paul Madden – @PaulDavidMadden
“A Systematic Approach to Managing Relationship & Links” - Paddy Moogan – @paddymoogan
“A Process for Reverse Engineering Successful Content” - Kelvin Newman – @kelvinnewman
“How to have less rubbish ideas”
Forecasting
- Tom Capper – @THCapper
“Statistics Forecasting for SEO & Analytics”
(Slides in blog post – with free tool) - Vincent Coyle
“Working in an enterprise level environment: Building a business case and getting buy in for large scale SEO projects” - Cosmin Negrescu – @ncosmin
“Predicting SEO growth in an environment of extreme uncertainty”
Keywords
- Gianluca Fiorelli – @gfiorelli1
“An actionable guide to modern Keyword and Topical Research” - Neil Collins
“The Power of Audience Targeting In Short Tail Keyword Markets” - Gerald Murphy – @GeraldSearch
“SERPs: From keyword to click”
Localisation
- David Whatley
“A physical address is a strategic asset in search!” - Jackson Rawlings – @jacksonhraw
“Tapping into Local Culture for Marketing Campaigns” - Emily Mace – @IAmTheLaserHawk
“Internationalisation: The Good, The Bad and The Ugly”
Lunch Talk: Success
- Emma Andrews
“Trading channel and departmental data for campaign success” - Adrian Hemsley
“Corporate Stakeholder SEO: Getting things done” - Steve Linney – @stevelinney
“Why the digital skills gap is good for you”
Checkout my write-up of BrightonSEO September 2015!
Social Content
“Your Content Is Awesome – Now What”
“Ideation to Impact: How to Create and Sell a Digital Marketing Asset”
“How to measure real success of Content Marketing”